Quitting her day job and subsequently appearing in the viral video #everyBODYisflawless, launched Tess Holliday into mainstream consciousness.
Plus size models plus#
Existing largely online, through social media and plus size fashion or 'fat-shion' blogs, Tess's influence and status was growing and in 2014, the world finally got to hear about Tess Holliday. Tess was the best-kept secret of a growing plus size fashion movement. Unperturbed, in 2013, Tess launched the Instagram hashtag #effyourbeautystandards, a social protest against the world's beauty standard and aims to champion body positivity. It was thought that Tess wouldn't be the right fit for print ads or catalog work. Standing at just 5 foot 3 inches tall and a US size 16 (UK 18/20). When Tess first tried her hand at modeling at an open casting call at 15, she was unsuccessful. The industry thought that Tess Holliday was too short and too big, but the industry was wrong.
New York Post reports that Lords is considering legal action against Mesveskas and fellow model Sixtine Rouyre who also chimed in the discussion about the price gap.A post shared by T E S S H🍒L L I D A Y (opens in new tab) “But if we can continue to shine a light on the way models deemed ‘not standard’ are treated, we can continue to chip away at the status quo.” “I don’t think focusing on Lords alone is helpful,” she says. Mesveskas adds that she does not believe that Lords buys clothes for every model he does test shoots with and noted he should come up with a “fair pricing structure that doesn’t penalize women for their bodies.” Photographer Strikes Back, Considers Legal Actionīody diversity in the fashion and modeling industry is still an ongoing discussion point and Mesveskas knows that Lords charging extra for plus-size models is not the primary issue on hand but highlighting incidents like these can contribute towards enacting a wider change. “If Lords wants to be a stylist as well as a photographer, that’s fine, but do the math on how you can charge a fair rate for everyone,” she says. In response to this, Mesveskas confirms she wasn’t aware he also worked as a stylist on his test shoots, but his justification for adding a surcharge for curvy models still doesn’t hold up, in her opinion.
“This is not about discrimination, size of women or whatever it is,” he explains. He also adds that he doesn’t discriminate based on body sizes and is proud of the work he creates, which has graced publications like Vogue and featured celebrities like Katie Holmes. Because I have to work so much harder to get these clothes, I was going to charge a very low rate of $100.” “I go out there with my own card - my debit card - to purchase clothes,” he explains. To find “the coolest creative clothes” is not an easy feat because many designers don’t produce them in larger sizes which in turn presents a deeper issue. To defend his way of running a business, Lords explains that he also works as a stylist for his shoots, meaning he sources outfits for models. Lack of Body Diversity Among Designer Clothing However, Lords confirmed with In The Know that those model shoot rates are correct, and although he didn’t watch Mesveskas’s TikTok video, he had to disable comments on his Instagram account after the video went viral and other models and Model Nexus members shared their outrage. Mesveskas did not respond to the email nor did anyone from Lord’s team reach out to her. “As a model who was told she was ‘curve’ or ‘plus-size’ for eight years, I’ve suffered all kinds of humiliations in this industry,” she tells In The Know.
Dealing with injustice and disparity in the fashion industry is nothing new to Mesveskas.
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